To help good people do great things
About Victor Fatanmi︎
Co-founder & CEO, FourthCanvas & Fullgap
Co-founder &
CEO, FourthCanvas
& Fullgap
Born Wednesday
16 February, 1994
Osun State,
Nigeria
Startup founder,
brand consultant &
conference
speaker
♥︎ Coldplay, The Cavemen, stir-fry pasta, tennis, Liverpool FC & the Super Eagles
In 2015, I co-founded what has grown into a collective of some of Africa’s finest brand thinkers. Together, we partner with visionary business leaders to build great brands—rooted in strategy, brought to life through design, and sustained across key touchpoints. What began as a personal exploration of graphic design as a campus ‘side hustle’ gradually evolved, through collaboration, into a fulfilling mission: helping visionaries find their voice, secure a place in people’s minds, and gain a lasting competitive edge. Now, a decade in, FourthCanvas stands as Nigeria’s leading brand strategy and design agency.
Inspired by my co-founder, Bolaji Fawole’s drive for structural excellence at FourthCanvas, we joined forces with one of our founding team members, Segun Oroyo, to create Fullgap—a client onboarding and business management tool designed to help small businesses scale. We first built it to solve our own challenges, and today, it’s empowering over 8,000 service providers to do the same. We’re driven by the potential of our tool to strengthen developing economies and early-stage businesses by enabling entrepreneurs to streamline operations, enhance their brand perception, and boost efficiency for themselves and their teams.
Recognizing how much of my leadership capabilities were shaped early on through mentally stimulating activities—from debates to press club journalism and more—it's been incredibly fulfilling to now play a role in shaping the next generation. One of the most impactful ways I’ve done this is through my partnership with my best friend from boarding school, Olaoluwa Akinsola, to bring critical thinking and effective communication to secondary schools via the Africa Debate Cup. I remain committed to inspiring the future, with active plans to take critical life values and real-world problem-solving to the classroom through self-leadership books, meaningful conversations, and mentorship.
Adé — how I lost my hair on the journey to me
A thought on how stories shape reality and lessons entrepreneurs can adopt for business success.
How to make your receptionist smile
My opinion on how we can all collaborate better with one another, in life and business
Awards & Recognition
Memberships
Convened by Bola Lawal, PBN is a community of doers coming together to collaborate to increase their net worth and impact their communities through business and innovation. As a member, I explore partnerships with fellow entrepreneurs, engaging in insightful conversations that drive business growth and inspire meaningful impact across various aspects of life.
The Navigators is a ministry dedicated to wholistic human development, powered by close-knit small communities centered on the gospel of Jesus Christ. As a member, I am gratefully supported in the deepening of my faith, and empowered to share my evolving testimony with others, as I find the purpose and peace that comes from cultivating a Christ-centered life.
The Adullam Nation is a community of 300 young men dedicated to discovering their purpose and transforming their lives to emerge as ‘mighty men’ — in every form of how you may define it. As a member since 2017, being a part of this journey has been a humbling experience — gaining wisdom, inspiration, discipline and communal support through mentorship from respected entrepreneur and investor, Kola Oyeneyin, who has been a father and mentor to us all.
Established in 2021, ACAI is a non-profit organization dedicated to advancing AI research, education, and application to benefit the global community. As a member, I am consistently equipped to advance the conversation on how AI can help unlock more value across different dimensions of the economy and everyday life.
Through the Royal African Young Leaders Forum which aims to reinvoke centuries of the rich resilient spirit and defining principles of African Kingdoms, I was recognized by His Imperial Majesty, OONI Adeyeye Enitan Ogunwusi, the 51st Ooni of Ife, as a recipient of the Royal African Awards and member of the Royal Court of Ile-Ife Kingdom. Growing up as a prince, I have always held in high regard the leadership of the Ooni and so this came as a fulfilling recognition and an immense inspiration to continue to be a good example of an ‘Omolúàbí’ — a Yoruba term for the honest, honourable African.
Unicorn Founders Africa started in 2021 out of the seasoned business consultant, Tamara Posibi’s desire to bring founders together for collective support for one another as visionaries trying to bring solutions to life through their early-stage startups. As a member, it’s been a privilege to leverage on connections and the spontaneous ‘masterclasses’ in the group chat. The support has been pivotal and I continue to play my own small part in sharing valuable insights for other founders and operators as well.
Convened by one of my favourite persons, Peace Itimi, this is a community of founders, professionals, investors, and creators of Black or African descent, as well as allies of any race who are dedicated to developing, investing in, and building brands that empower Africa and its diasporic communities. As a member, I am inspired by the stories of other builders and committed to contributing to the discourse as we advance ideas and opportunities for builders to grow.
